Episode 365: HiBob and Workology HR Benchmark Survey With Zoe Haimovitch – Part III

As HR gets more complex, we need systems to manage and help us understand all the different pieces. And with artificial intelligence and big data becoming more part of what we do, we have so many pieces of data and all these different systems, we need to have access to that data to help predict things like turnover, changes in maybe engagement so that we can anticipate and make changes quickly before we have a mass exodus of people like we’ve been experiencing with the great resignation.

Today’s episode is about the first HR Benchmark Survey that Hibob and Wokology recently launched and we wanted to share its results through a Webinar we named “Key Roles in HR: Uncovering New Trends & Research”. A full hour in which we were diving into the role of Human Resources with discussions on how we, as HR leaders can increase business alignment, relationships, and communicating how our activities in HR align with business outcomes.

The answers were so good and interesting that we decided to share them with you in 3 episodes of our Workology Podcast. This is our part 3.

Episode 365: HiBob and Workology HR Benchmark Survey With Zoe Haimovitch – Part III


Before I continue, I want to hear from you. Please text PODCAST to 512-548-3005 to ask questions, leave comments and make suggestions for future guests. This is my community text number and I want to hear from you.

So, I am joined by Zoe Haimovitch, Sr. Director, Communications and Strategic projects at HiBob. She is a strategic HR tech marketing communications leader and a hands-on professional with 25 years of experience developing industry insights and executing upon them. Zoe is a passionate communications leader, together with her team. She builds the story that elevates the value of HR tech services and solutions, the brand, and its promise.

Let’s start! 

This episode features excerpts from the following questions and discussions:

What kind of KPI and metrics do they use? What are these metrics? What are HR people measuring?

–  Insights about how low HR analytic solutions were on the list of priorities for HR leaders.

– What the challenges are in the primary business in terms of focus in the organization?

Register for our Key Roles in HR: Uncovering New Trends & Research webinar and get the replay link by email.

Complete the HR Benchmark Survey Here.

The time in this webinar went by really fast and we still have much more information to share with you! Head on over to HRBenchmarkSurvey.com and complete that survey. This is an “always on” survey and we’ll be updating this information quarterly so that we can all better understand the evolution of human resources and how it continues to grow to support the strategic business needs of your organization – certainly mine – and the thousands of others who have taken our HR Benchmark Survey.

Connect with Zoe Haimovitch.



– Zoe Haimovitch on LinkedIn

– Hibob.com

– HR Benchmark Survey

– Episode 353: HiBob and Workology HR Benchmark Survey With Zoe Haimovitch – Part I

 – Episode 360: HiBob and Workology HR Benchmark Survey With Zoe Haimovitch – Part II

– Episode transcript 

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Jessica Miller-Merrell

Learn more about Jessica Miller-Merrell, SPHR, SHRM-SCP, the founder of Workology, a workplace HR resource, and the host of the Workology Podcast. More of her blogs can be found here.


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