It’s official. I’m a infographic addict. I absolutely love them. They are colorful, interesting, and provide so much value for the user. And earlier today, I came across an infographic that explains the why and how of the Twitterati (die hard Twitter users who are sometimes social media celebrities) and how they find the people they do to follow on Twitter.
Why People Follow & Unfollow You on Twitter
But before you take a look at the infographic, I think it’s important to remember that quality of content and the relationships developed and created are the most important piece of social media no matter what you do. It’s the value you bring to the relationship and these types of relationships can’t be automated. I’m seeing the increase in the use of automatic retweets using RSS Feeds. Upon my blog posting promptly at 6:17 AM CST, no less than 14 Twitter accounts automatically retweet my blog post and sometimes before I even post it myself on my own account using my Google shortener. (mind you 2 of these accounts are two of my own, @bloggingforjobs & @_hrblogger. These are both feed distributors solely for that purpose.) The remaining 12 are generally not.
Content and engagement do matter, but if you are going to use some short cuts to automate the process (which I, myself encourage and partake in limited quantities) keep from making it so freaking obvious. You can delay the feed from being reposted on your site. This can be accomplished by simply selecting one autodrop down box using tools like Twitterfeed. Yes, one single solitary box that keeps me and the rest of the universe knowing you are automating the process.
But I digress. Enjoy the infographic from Mediabistro and learn why people follow and unfollow you and others on the microblogging and social media platform. Twitter.
How do you determine who to follow and unfollow? I’d love to hear why you do what you do.