I’m a recent college graduate with a degree in communications and journalism. Rather than dive right into corporate America, I chose the nontraditional freelance route and launched my own marketing consulting company, LoCo Marketing. I also started a blog with my sister, called sisterlyblondes where we focus on empowering young women. Since leadership and communication are ... Read Full Article
How to Improve Efficiency in Your Business
When it comes to running a business, processes and systems can always be improved, no matter how smoothly your company is running. Whether it’s a project that gets delayed or unproductive meetings, analyzing the areas where your business could be performing better will help you see greater results. Here are some tips on ways you can improve the efficiency of your ... Read Full Article
How the Right HR Tech Can Make Hiring Easier
A question I often get from business owners and high-level executives is how they can use technology to improve their hiring process. The good news is that there is HR software at every level of what we call the “hiring funnel” to make the process more effective. The hiring funnel is HR’s version of the sales or marketing funnel. At the top level is engaging people and ... Read Full Article
Video Interview Matchmaking: How to Find Employees You Love
As a recruiter, you’re in the matchmaking business, matching workers with jobs and employers with employees. Your job is pairing people who can work well together. You’re a professional matchmaker, and in many ways, your role parallels the role online dating sites play in today’s digitally-connected society. Recruiters as Professional Matchmakers Hiring a person for a job is ... Read Full Article
Using Employee Experience to Drive HR Transformation #SHRM19
There were so many amazing workshops and sessions during the June 2019 Annual SHRM conference it was difficult to choose which to attend, but I knew well ahead of time that HR transformation would be at the top of my list. I’ve covered employee experience and HR transformation as it relates to empathy and design thinking here before, most recently in a podcast interview on ... Read Full Article
LinkedIn Community: The Secret Sauce for Employers and Job Seekers
It’s now common knowledge that job seekers need a professional and complete LinkedIn profile. Most of us also know that many organizations need LinkedIn’s premium talent solutions to find and recruit these amazing candidates or new grads. But here’s the thing: A LinkedIn community or network is the secret sauce which often gets overlooked. Let’s acknowledge the elephant in ... Read Full Article
#SHRM19 Las Vegas Unofficial Party & Event Guide
Welcome to the 2019 SHRM Unofficial Party, Reception, Meet-up, Cocktail, and Activities List. This list is password protected for 24 hours exclusively for VIPs. As parties and events are added or updated, they will be notated with a *New* or *Updated* tag at the beginning of the event. To receive this information immediately, text ‘SHRM” to 55678. RULES OF THE WORKOLOGY PARTY ... Read Full Article
Workplace Wellness Programs: Not a One Size Fits All Solution
Companies have become so very generous in their offerings of Wellness Programs within the company. It’s a great thing. There are incentives, allowable time to workout, equipment available. Heck, there are even personal trainers available. It is an absolutely wonderful offering to give employees time for health. However, I want to speak about those who are unable or not able ... Read Full Article
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