Between work, family and crazy side gigs, I’ve given up on the idea of finding time to read. Podcasts allow me to do what every working parent does best – multitask. I listen to loads of them and learn while folding the laundry, FTW! Recruitment Marketing is currently the hot industry buzzworthy term. Smashfly is making some noise with a certification (free for now). In ... Read Full Article
About Audra Knight
NEW Facebook Job Postings: Boosting them to get seen!
Facebook's rolled out a new feature this week allowing companies to create and promote job postings on their business page. Paying to promote these new job postings is drastically cheaper than LinkedIn job slots and ideal for an audience that is not on that platform, such as nurses or retail workers. Step 1: Choose which job to post If you have over 100 open positions as we ... Read Full Article
New Facebook Job Postings: Will They Get it Right?
On Monday, Facebook announced it was testing a feature to create and promote job postings on business Pages. The immediate industry reaction is that it may become a massive competitor to LinkedIn and do a much better job at acquiring the attention of passive seekers. The preliminary information leaves me with many questions and some concerns. This is a big shift for ... Read Full Article
Facebook Recruitment Marketing 101: What type of business page is right for your company? (Cat memes optional.)
Unless your target candidate is from Europa, they are likely on Facebook. With over a billion daily active users, this platform should not be ignored by any brand. When using this platform, there are many factors that you should weigh including company size, brand recognition and budget. BEGINNER: BECOME AN ADMIN OF YOUR CORPORATE FACEBOOK PAGE This page is usually owned by ... Read Full Article
Must Have Twitter Lists for Recruiters (and Hiring Managers!)
If you haven’t unlocked the power of Twitter lists, you are missing out on a powerful resource to help achieve your recruitment goals. You don’t have to be a Twitter expert to get value out of these organized collections of Twitter handles. Twitter feeds are full of noise and missing important tweets happens all the time. Creating these lists will help you organize your feed ... Read Full Article