Today’s top candidates are social. Many of them are scrolling through social media feeds to see what their friends are doing. Take the opportunity to share compelling native videos to draw them into you and your company. Native video impacts our ability to position ourselves and our company because the content appears on the LinkedIn home feed of users – many of whom are ... Read Full Article
That Google Manifesto Sums Up Everything Wrong with #Diversity
Help me get to SXSW in 2018 to lead a 2 hour workplace on diversity and inclusion. Click here to vote for my workshop titled, "Neurodiversity, Universal Design, and Inclusion @Work." First, let me just preface I'm really tired of writing about Google, but here I am writing about them because an employee wrote a very detailed 10-page manifesto which was circulated internally ... Read Full Article
European Employers Must Notify Job Candidate When Viewing Social Profiles
In the United States, recruiting with social media is commonplace. In fact, social sourcing is a common strategy among companies looking to find talent on sites like LinkedIn, Twitter, Facebook, Instagram and Snapchat. However, European countries are focused on protecting the privacy of its citizen when it comes to the internet, online data which includes social media and ... Read Full Article
Social Geo-Targeting Is Your New Recruiting Secret Sauce
I'm the master sauce maker whether it's ketchup, barbecue or a nice hollandaise I can make a sauce like nobody's business. Your sauce is the secret to elevating your meal or dish because without it your chicken would be just chicken, boring and flavorless and your eggs benedict would just be poached eggs with a biscuit. Add in the sauce and you've changed the game. I feel that ... Read Full Article
Why I’m Not Betting on Google For Jobs to Change Recruiting
Last week Google announced they are officially entering the job board space with their newest product, Google for Jobs. Recruiters already rely on Google Adwords to help target job candidates who increasingly look to Google and other search engines to search for job openings that fit their skills, experiences, location and other essential requirements Maybe Google realized that ... Read Full Article
Scandal: A TV Drama and Real-Life Hiring Process
Like the TV drama, current hiring processes could fit into the “drama” genre, or “comedic drama,” or maybe even “tragedy.” A series with multiple seasons at that. There are plenty of players, stakeholders and an industry built around it. My focus here is on two similarly written powerful lines that I recall being exquisitely delivered by Kerry’s Washington’s character, Olivia ... Read Full Article
Do HR Certification Programs Like HRCI and SHRM Still Matter?
I have been a certified HR professional for 14 years. It feels weird to type that because those 14 years have flown by. In my career, I've been involved in EEOC charges, employment lawsuits, and served as a witness on numerous occasions. I've fought unemployment claims and successfully used Twitter to recruit and hire candidates. I've dealt with health insurance re-enrollment ... Read Full Article
Strategies to Hire Diverse Candidates & Go Beyond OFCCP Compliance
As of late the topic of diversity is weighing on my mind. Diversity is a mix of compliance, responsibility and good business sense. According to a recent article by McKensey, ethnically diverse companies are 35% more likely to outperform industry medians and yet so many companies struggle with this. Why is that? Innovation is hard and bringing in different people who have ... Read Full Article
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