9 Leadership Qualities That Wow Employers

leadership, qualities, employers, managers

“Demonstrated leadership abilities and experience.” This phrase is often included amid a long list of bullets on employers’ job descriptions. It’s something that many of us think we have, too. A quick search on Google brought back more than 141M results for “leadership programs” and more than 231M for “management programs.” With all of this […]

Measuring Recruiting’s Impact Beyond Source of Hire

Imagine you’re pulling ATS reports at the end of the fiscal year to help you decide on a wiser, more strategic budget for the next year. You arrange the data on the enormous spreadsheet in front of you as you take a look at it and start to consider where your hires come from. You […]

6 Tips for Creating Great Employer Branding Content

employee brand, content, brand, marketing

A few weeks ago, I received an unassuming white box in the mail. Upon opening it, I discovered a plastic fortune cookie which inside read: We predict you have a content problem. How many of you feel or have felt there’s a problem with your employer branding content—albeit quality, quantity, frequency, or ROI? Please know […]

Great Recruitment Videos Don’t Magically Happen

It’s nearly the New Year. Chances are you have a line item on your 2015 employment brand (or talent acquisition) budget that reads something like this: Produce amazing recruitment video that goes viral and magically attracts only qualified applicants. Great recruitment videos do not just happen as if by magic. There is a vision, a plan, and a purpose […]

3 Tips for Prioritizing Your 2015 Employment Branding Initiatives

We each get 24 hours in the day and I think that most of us would agree that all of them should not be spent working. Assuming that most full-time, U.S. employees work approximately 2,000 hours per year … how do you take the time you’re given and make the most of it? Specifically, when […]