Today’s top candidates are social. Many of them are scrolling through social media feeds to see what their friends are doing. Take the opportunity to share compelling native videos to draw them into you and your company. Native video impacts our ability to position ourselves and our company because the content appears on the LinkedIn home feed of users – many of whom are ... Read Full Article
LinkedIn is Listening: Impressive New and Returning Features
It’s always a beautiful thing when a large company listens to customers. But what about listening to free users of your site? LinkedIn is doing just that. The company is adding features as well as returning redacted features to satisfy non-paying users. This is a partial list of the free user features that are new or returning: Customize Your Notifications Do you like to ... Read Full Article
The Best LinkedIn Moves to Make Now with the New User Interface
Although I tend to hear a lot of grumbling about LinkedIn’s new desktop experience, it is an exciting new design with great features. Change is hard for many of us. With social media, your best bet is to embrace it and adapt quickly. The major rollout began on January 19 of this year, and it is continuing at a fast pace globally. It was their largest desktop design since the ... Read Full Article
Is It Time to Upgrade to LinkedIn Recruiter or Navigator?
Big changes are coming now! LinkedIn Advanced Search as we have come to know and love it is in the process of going away. LinkedIn is rolling out the new desktop user interface globally now and over the next few weeks and months. You are probably sitting next to someone with a different user interface than yours right now! As a result of the newest LinkedIn changes, upgrade ... Read Full Article
5 Fast Fixes to Your LinkedIn Profile After LinkedIn’s Update
The end of year is a time for family, reflection and establishing goals or resolutions for the new year. Maybe one of your resolutions is career-related. I, myself, normally have a professional and personal New Year's resolution. The week and a half between now and the new year is a great time to focus on you, whether you are on vacation, using your personal time or spending ... Read Full Article
New Facebook Job Postings: Will They Get it Right?
On Monday, Facebook announced it was testing a feature to create and promote job postings on business Pages. The immediate industry reaction is that it may become a massive competitor to LinkedIn and do a much better job at acquiring the attention of passive seekers. The preliminary information leaves me with many questions and some concerns. This is a big shift for ... Read Full Article
Employees as Brand Ambassadors on the new LinkedIn Company Pages
Today’s candidates are looking for the right culture fit. A significant element of that culture includes the current company employees and the team that the candidate will be joining. Candidates care who they work with and for. LinkedIn’s new Company Pages show employees and connections more prominently than before. Expect your prospective candidates to look at employee and ... Read Full Article
LinkedIn Learning Is Free Until October 30 – Is It Good?
LinkedIn is offering a free trial of its LinkedIn Learning courses until October 30. The trial, which they're calling a Week of Learning is meant to promote the courses and its new LinkedIn Learning app, both of which have been met with some suspicion. LinkedIn has a proven track record for networking, but are they the right people to trust with your career development? Can ... Read Full Article
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