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Facebook Is Becoming LinkedIn Is Becoming Facebook

October 20, 2017 By Megan Purdy Leave a Comment

Facebook Is Becoming LinkedIn Is Becoming Facebook

Earlier this week Facebook previewed a new feature that allows users to privately share resumes, or in their parlance, work histories. Also this week, LinkedIn began rolling out video ads targeting its own LinkedIn Audience Network. But that's just this week - this whole year has been marked by Facebook and LinkedIn biting each other's signature styles and encroaching on ... Read Full Article

LinkedIn’s Native Video and the Art of Capturing the Attention of New Candidates

August 11, 2017 By Sandra Long Leave a Comment

LinkedIn’s Native Video and the Art of Capturing the Attention of New Candidates

Today’s top candidates are social. Many of them are scrolling through social media feeds to see what their friends are doing. Take the opportunity to share compelling native videos to draw them into you and your company. Native video impacts our ability to position ourselves and our company because the content appears on the LinkedIn home feed of users – many of whom are ... Read Full Article

LinkedIn is Listening: Impressive New and Returning Features

April 17, 2017 By Sandra Long 7 Comments

LinkedIn is Listening: Impressive New and Returning Features

It’s always a beautiful thing when a large company listens to customers. But what about listening to free users of your site? LinkedIn is doing just that.  The company is adding features as well as returning redacted features to satisfy non-paying users. This is a partial list of the free user features that are new or returning: Customize Your Notifications Do you like to ... Read Full Article

The Best LinkedIn Moves to Make Now with the New User Interface

March 6, 2017 By Sandra Long Leave a Comment

The Best LinkedIn Moves to Make Now with the New User Interface

Although I tend to hear a lot of grumbling about LinkedIn’s new desktop experience, it is an exciting new design with great features. Change is hard for many of us.  With social media, your best bet is to embrace it and adapt quickly. The major rollout began on January 19 of this year, and it is continuing at a fast pace globally. It was their largest desktop design since the ... Read Full Article

Is It Time to Upgrade to LinkedIn Recruiter or Navigator?

January 5, 2017 By Sandra Long 1 Comment

Is It Time to Upgrade to LinkedIn Recruiter or Navigator?

Big changes are coming now! LinkedIn Advanced Search as we have come to know and love it is in the process of going away. LinkedIn is rolling out the new desktop user interface globally now and over the next few weeks and months. You are probably sitting next to someone with a different user interface than yours right now! As a result of the newest LinkedIn changes, upgrade ... Read Full Article

5 Fast Fixes to Your LinkedIn Profile After LinkedIn’s Update

December 22, 2016 By Jessica Miller-Merrell 3 Comments

5 Fast Fixes to Your LinkedIn Profile After LinkedIn’s Update

The end of year is a time for family, reflection and establishing goals or resolutions for the new year. Maybe one of your resolutions is career-related. I, myself, normally have a professional and personal New Year's resolution. The week and a half between now and the new year is a great time to focus on you, whether you are on vacation, using your personal time or spending ... Read Full Article

New Facebook Job Postings: Will They Get it Right?

November 10, 2016 By Audra Knight Leave a Comment

New Facebook Job Postings: Will They Get it Right?

On Monday, Facebook announced it was testing a feature to create and promote job postings on business Pages. The immediate industry reaction is that it may become a massive competitor to LinkedIn and do a much better job at acquiring the attention of passive seekers.  The preliminary information leaves me with many questions and some concerns. This is a big shift for ... Read Full Article

Employees as Brand Ambassadors on the new LinkedIn Company Pages

November 2, 2016 By Sandra Long Leave a Comment

Employees as Brand Ambassadors on the new LinkedIn Company Pages

Today’s candidates are looking for the right culture fit. A significant element of that culture includes the current company employees and the team that the candidate will be joining. Candidates care who they work with and for. LinkedIn’s new Company Pages show employees and connections more prominently than before. Expect your prospective candidates to look at employee and ... Read Full Article

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