Social Media Use in Recruiting Reaches Unprecedented Levels
Jessica Miller-Merrell | Recruiting
| ByDoes your company use Social Media to recruit potential hires? If so, what form of Social Media does your company use for recruiting candidates.
Social Media Use in Recruiting Reaches Unprecedented Levels
LinkedIn, Facebook and Twitter are the top 3 Social Media platforms being used for recruitment. Currently over 92% of all companies use some form of Social Media for their recruiting. In 2012 LinkedIn was the #1 Social Media platform used in Social Media recruiting at 93%. A 15% increase from 2010 when they were used 78% of the time. Facebook was used 66% of the time, while Twitter was used 54% of the time.
The business case for social media is easy especially with new social recruiting technologies, tools and resources at our recruiting fingertips every day. Recruiters are having success sourcing with Instagram, utilizing Twitter’s new job card feature and even recruiting using YouTube and Snapchat to engage different candidate demographics to fill your openings.