The Art of Benefits Communcation at Work (Part 1)

Scroll down to read more!

The Art of Benefits Communcation at Work (Part 1)

Scroll down to read more!

Table of Contents

Benefits communication is one of those topics that everyone hates to love…or just hates. There are rules and procedures in place that make being fun with benefits communication almost impossible. Today I attended a session titled, Perception is Reality: Best Practices in Benefits Communication” with Mary Schafer of ADP. For those who are new to benefits you’ll quickly learn that getting people to enroll in different programs can be a challenge, especially with rising costs and uncertainty on how Obamacare is really beneficial for the everyday employee.

Mary spoke on some very crucial aspects  aspects of benefits communication that allow practitioners the ability to increase the number of registrations, beef up their communications strategies, and show management why investing in benefits communication is important to not only the employees, but management as a whole.

The benefits of benefits communication

There are four aspects of benefits communication that Mary spoke on that all practitioners could learn from and develop a more efficient strategy.

Connecting with your associates.

If you’re working in a larger company learning to connect with your associates can be a challenging learning curve. The amount of information that you have will seem overwhelming and having the ability to effectively communicate with your staff will be beneficial for you and your company. Having a strong benefits communication strategy allows the employer to recruit more efficiently because they’re able to showcase one of the most important parts of a job offer, benefits.

Enhance enrollment numbers.

This is pretty basic. The better you’re able to communicate benefits the higher your enrollment numbers will be which makes you and your company look good. All benefits employees have the number one goal of increasing overall enrollment numbers.

Streamlining benefits engagement.

Being able to streamline benefits communication allows companies the ability to reach different people who communicate in various ways. The session really didn’t expand on different forms of communications for benefits communication, but we’ll hit on that later this week as apart of our #shrm14 coverage, but as preview using social media, email communications, and even SMS services will allow you to take benefits communication to the next level.

Nurturing relationships.

From departments of 10 to 10,000 it can be difficult especially as an HR Departmnet  One to connect and nurture relationships with each of your employees. Having a strong benefits communication strategy and an open door policy will allow those relationships to built automatically without a lot of effort. Creating different benefits material will allow companies to showcase their benefits information to a wide range of people and keep them informed on your benefits information.

The time to change how you advertise and push out benefits information is now. Learning to adopt different strategies will allow your company to not only reach a broader audience, but increase overall enrollment numbers. Join us through Wednesday for coverage on the Society of Human Resource Management conference and sessions that we attend throughout the week.

Come back tomorrow for Part 2 of The Art of Benefits Communication.

Did you like this post? Share it!

One Comment

  1. Awesome take way Blake! Offering great benefits is only part of the process in retaining key employees. Educating and assisting keeps these offerings top of mind to employees and by only offering in person assistance you are limiting your ability to reach the organization. So here you are with great benefits that no one knows about.

Comments are closed.

A Word From Our Sponsors

Ads help make Workology resources free for everyone. We respect your privacy. To see our Privacy Policy click here.

Recommended Posts

12 Types of Paid and Unpaid Leave and Time Off

A list for the HR professional to be able to answer employee questions related to time off....
Places to visit while in Chicago for the #SHRM13

Top 10 Must Sees in Chicago During #SHRM24

Must Sees in Chicago at the 2024 SHRM Annual Conference We’ve taken the stress out of planning and done all the work for you....

The Debate on Social Media Policies and Disclaimers The Debate on Social Media Policies and Disclaimers The Debate on Social Media Policies and Disclaimers The Debate On Social Media Policies and Disclaimers

5 Employee Twitter Bio Disclaimers You Should Add Today

Learn the top five Twitter (X) bio disclaimers every HR professional needs to protect personal and professional interests on social media....

How to Calculate FLSA Overtime Pay

Understand the Fair Labor Standards Act and learn how to calculate FLSA overtime pay to avoid any mistakes....
Discover the Best of Chicago

Top 10 Things to do in Chicago

Check out our free Yoga for HR class and take a break from #shrm24 at www.yogaforhr.com. Top 10 Things to do in Chicago Chicago...

Successful SHRM recertification

Your Path to Successful SHRM Recertification

Navigate your SHRM recertification journey with our guide. Uncover the process, benefits, and tips for successful career advancement in HR....

5 Effective Employee Training Methods for 2024

Is adapting quickly to market changes a priority for your company’s future? If so, it’s crucial to equip your workforce with the necessary knowledge...

Going Paperless: Transitioning to a PDF-Based Workflow for Enhanced Efficiency

Going Paperless: Transitioning to a PDF-Based Workflow for Enhanced Efficiency Every day, we juggle deadlines, manage information overload, and constantly seek ways to streamline...

Checkout Our Products

Ads help make Workology resources free for everyone. We respect your privacy. To see our Privacy Policy click here.

More From Workology

5 Effective Employee Training Methods for 2024

Click on read more to open this post on our blog.

HR Certification Podcast Episode 15: Reviewing Employment Law for HRCI & SHRM Exams

In this episode of the HR Certification Podcast, we review employment law topics including adverse impact and the four-fifths rule.
Yoga for HR

Breathe Out Chaos, Breathe In Peace: Yoga for HR

Check out our free, 30-minute "Yoga for HR" webinar and learn how to clear your mind of chaos and clutter through breathwork and stretching!

12 Types of Paid and Unpaid Leave and Time Off

A list for the HR professional to be able to answer employee questions related to time off.