Mobile Job Seekers are 2.5x More Active on Social Media

Mobile users are 2.5 more active on the social media than desktop web surfers. Learn more by checking out this killer social recruiting ebook from iMomentous. Click here to download. 

You may have guessed from my previous articles I published on mobile (here, here and here), that I might be a fan. You guessed correctly.

Hiring with Social Media is a Mobile Recruiting Strategy

Mobile isn’t about being social. It’s about the experience. It’s about the performance of now and literally having the answer to most of the world’s question in the palm of your hand. iMomentous’s ebook gets to that and more. Mobile is not just a strategy. It’s a lifestyle. Mobile is me. I use my mobile device for everything including social media, reading emails, managing my calendar, getting directions or traffic reports, pollen counts (especially helpful in the spring) and even calling a cab. God bless Uber and mobile technology.

Not Using Mobile is Like Cooking Thanksgiving Turkey on Your Stovetop – Crazy!

So why shouldn’t the job search and the process of candidate engagement and recruiting be a mobile activity. Not considering mobile is like only cooking Thanksgiving dinner on your stovetop and ignoring the perfectly good double oven you have to cook nearly everything. Ever eat a turkey cooked only on your cooktop? Me neither and yet 88% of companies are leveraging mobile to engage the most active job seeker population. Seems like a no brainer to me.

Here are some of the highlights from our friends at iMomentous or you can check out the infographic below:

  • I’m an extremely social media user. I’m pretty sure I’ve check my Twitter account 25+ times today but not everyone is like me. Even still 79% of Twitter users check their account more than once a day.
  • Only a reported 12% of Fortune 500 companies have a mobile enabled career website meaning there is a big opportunity for companies to make an impression to the job seeker community. Especially when 86% of job seekers use mobile to search for a job at least once a week.
  • Not adding mobile to your recruiting budget and strategy is having an undetermined impact on your candidate quality. In fact, 25% of job seekers refuse to apply for job openings that aren’t mobile optimized. You are most certainly losing candidates if your career website and recruiting strategy doesn’t incorporate mobile.

Mobile users are 2.5 active on the social media than desktop surfers. Learn more by checking out this killer social recruiting ebook from iMomentous. Click here to download. 

Social Recruiting Is Mobile

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Jessica Miller-Merrell

Jessica Miller-Merrell (@jmillermerrell) is a workplace change agent, author and consultant focused on human resources and talent acquisition living in Austin, TX. Recognized by Forbes as a top 50 social media influencer and is a global speaker. She’s the founder of Workology, a workplace HR resource and host of the Workology Podcast.

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