How to Get Popular on Twitter

This YouTube video by my friend, @animal about how to get popular on Twitter has some very good points, but the best point of all is painfully obvious.  You have to original in order to stand out.  Recruiting Animal is well-known in the recruiting industry because of his brash sense of humor.  He is quick to provide extremely honest feedback even if it hurts. People in the industry have come to expect and respect  the Recruiting Animal.

How to Get Popular on Twitter

The video begs the question–what’ s your online differentiation strategy?  Is it working?

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Jessica Miller-Merrell

Jessica Miller-Merrell (@jmillermerrell) is a workplace change agent, author and consultant focused on human resources and talent acquisition living in Austin, TX. Recognized by Forbes as a top 50 social media influencer and is a global speaker. She’s the founder of Workology, a workplace HR resource and host of the Workology Podcast.

Reader Interactions


  1. Tim Tyrell-Smith says

    Having met Animal up close, I can confirm that his brand on Twitter is strong. It is also consistent. He helped me clarify a few things even though I didn’t realize he was doing so at the time. Tough love, I guess.

    He’s a great example because he is also compelling and provocative. Love him or hate him, agree that respect has to come next . . .

  2. Murray says

    Not all teenagers are that rich enough to spend
    money on apparels in order to catch up with these trends.
    Besides, you can also avoid the rush of people in choosing the best of trinkets at local shops and
    unusual price bargains- one can easily get the attractively unique
    fashion jewels at home at amazingly reasonable prices compared to the conventional shops.
    It can be so hard to guess just how cold or warm it is outdoors by peeking through your window in the morning.


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