Generation Y Must Access Facebook at Work to Work for You
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Generation Y’s view on social media at work is no longer a nice to have. It’s a must have for these young professions to even consider your organization as an employment option. Cicsco’s 2011 World Technology Report is worth a look or two especially for senior organizational leaders, recruiting directors and human resource professionals that are evaluating and considering just how social media is important to their employees. Some of the more important findings from the report I found:
- 2/3 of recent college grad job seekers ask about corporate social media policies in job interviews. Are your hiring managers and recruiters familiar with your company’s social media policies? Might want to include this information to your annual interview training especially if you are actively recruiting on college and university campuses.
- 56% of college grads and young professionals will not accept a job unless the company allows for work access to social media networks like Twitter, Facebook, and blogs. I know many blog readers who are not allowed to access this site from their work computer because of IT’s corporate security settings. Many of you that also have this problem just use your mobile device or tablet as a work around to gain access to these sites at work.
- 81% of college students across the globe are accessing Facebook at least once a day. Surprisingly, the US did not have the highest percentage. They strolled in with a 79%. Other countries of note included: UK at 89%, Spain at 84%, Mexico at 91%, and India at 92%. Japan was the lowest percentage bringing up the rear at 46%. Read more about global social media recruitment trends.