11 Podcasts to Make You a Recruitment Marketing Pro
Between work, family and crazy side gigs, I’ve given up on the idea of finding time to read. Podcasts allow me to do what every working parent does best – multitask. I listen to loads of them and learn while folding the laundry, FTW! Recruitment Marketing is currently the hot industry buzzworthy term. Smashfly is […]
How to Sell to HR
It’s challenging to break into the human resources and capital market. It’s an exclusive, elitist group that’s dominated by women. The guys in the industry most likely came from the operations or recruiting departments. Outsiders are distrusted, especially those who are trying to sell or market anything to the consumers in our sector. It’s difficult […]
The Hunt for the Pink Unicorn Starts with Your Employment Brand
This is an ongoing series discussing the strategic role of social media and technology used in hiring and recruitment. An employment brand is a new breed of marketing and is the most advanced form of social recruiting. Companies are flocking to sites like Twitter, Facebook, YouTube and even Pinterest to build their brand as a […]
The Five Commandments to Guarantee Success Selling to HR
The HR testament: List of five commandments that every HR professional should live by in order to sell in human capital and be successful.